What is strategic marketing?
As your website is being designed in Live Design sessions, your dedicated web designer is also developing valuable marketing strategies with you, training you how to add content to your website independently in the future, and coaching you in business development and strategic marketing simultaneously. We also train you in social media best practices as we integrate social media marketing into your site and build in features to manage SEO, driving traffic to you.
Why is strategic marketing important?
Strategic marketing involves development of a customized online marketing plan to increase your business revenue. It’s not enough to have a beautiful brand and website… businesses also need to convert potential customers to repeat clientele in order to succeed!
Your web designer will perform competitive market research on your selected demographic, and uses this data to help you increase your market niche performance. By using targeted advertising, such as Facebook ads, results can be tracked back to your bottom line.
Our clients span many market sectors, but our case studies show that each enjoys compelling results once their websites are completed and their social media integrated. By adding HTML email and social media campaigns to existing marketing types, clients generally begin to see results within 30 days!